BYJU's
- 71M reach
- 43M Engagement
- 4.9M Story Views
- 18M Views
Mission
Our primary objective was to elevate the brand awareness of Byju's. The focus was on capturing the attention and interest of the young audience.
Planning
Our strategic plan involved creating a Twitter trend, We selected pages and accounts with a relevant audience that aligned with our target demographic. By doing so, we ensured that our message reached the perfect audience for our campaign.
Outcome
- 71M reach
- 43M Engagement
- 4.9M Story Views
- 18M Views